Drive Sustainable Behaviour Change

By implementing interventions like personalised guidance, contextual nudges, and feedback, organisations can directly influence individuals’ actions. With the Proofpoint human-centric security platform, you can deliver timely advice and targeted security awareness training when employees engage in unsafe behaviours or encounter potential threats.

• Automatically assign relevant activities that include education, assessments, and other interventions, to engage people
• Warn individuals about potential threats so they can make more informed decisions before taking action
• Provide contextual guidance to prevent security incidents, e.g., nudge people to review the current recipient to prevent unintentional misdirected email
• Alert people in the moment when risky behaviour is detected and explain why, such as cautioning them when they engage with unproven generative AI sites

Driving sustainable behaviour change requires ongoing engagement and consistent motivation alongside strategic interventions. Proofpoint’s ZenGuide™ enables a personalised, progressive learning experience, leading to effective improvements in behaviours and security culture.

• Motivate behaviour change through a multi-step campaign to address specific risky behaviour
• Tailor learning experience to individuals’ behaviours, roles, skills, threats they face, and preferred languages
• Engage your employees regularly through auto-enrolment in micro- and nano-learning
• Retain knowledge with just-in-time coaching
• Make learning fun with gamified and interactive content

Sample Our Content

Evaluating the effectiveness of your behaviour change programme is critical, as it provides essential insights for refining your strategy. Combined with our People Risk Explorer, ZenGuide enables you to measure and track changes in real-world behaviour and various human risks, ensuring improved risk communication and ongoing support.

• Track behavioural metrics, such as reported email accuracy rates, click rates, and reporting rates of both simulated and real-world attacks
• Track security incidents involving risky behaviours like data exfiltration and accessing dangerous sites
• Benchmark your programme success against peers in your industry